It Takes More Than a Major: Employer Priorities for Collegee Learning and Student SuccessFrom January 9 to 13, 2013, Hart Research Associates conducted an online survey
among 318 employers whose organizations have at least 25 employees and report
that 25% or more of their new hires hold either an associate degree from a twoyear
college or a Bachelor’s degree from a four-year college. Respondents are
executives at private sector and nonprofit organizations, including owners, CEOs,
presidents, C-suite level executives, and vice presidents.
This report provides a detailed analysis of employers’ priorities for the kinds of
learning today’s college students need to succeed in today’s economy. It also
reports on changes in educational and assessment practices that employers
recommend.