1. Topic selection
- Select a topic based on events within the last six months. Note: Spring Quarter 2020 modification = June 2018-December 2019.
2. Country report
- Prepare a country report to assess the political, economic, legal, technological, and cultural factors that impact the topic of your interest.
- Include a brief description of the country’s history and recent customer trends in the industry.
3. Company analysis presentation
- Present an overview of the company’s global strategy, an assessment of its recent or proposed action, and a final recommendation you have for the company.